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Retargeting Advertising Defined

Retargeting Advertising is directed to those who are already visiting your site to learn more about you. Too often, visitors find information they need without taking the action you want – like making a purchase, providing contact information, or requesting retargeting details.

This is your target audience – knowledgeable and familiar with you, and ready to act on the right message.

We reconnect you with your audience through active online retargeting advertising.

 

Retargeting Is Audience Segmentation
With our pixel technology, segment your site visitors based on the pages they visit, then reach them with ads that are matched and relevant to their interests.

Retargeting Is A Frequency Medium
The missing piece for online display advertising has been the inability to reach select audiences with the frequency required to motivate a response.
With retargeting, you can apply the frequency goals you want in order to encourage return visits from your audience.

Retargeting Measures Your Audience
Your ad becomes the medium to measure exactly who sees your ad and then interacts with your site. Demographic and Geographic profiles allow us to build snapshots of your particular audience in order to design more effective media plans.

Retargeting Measures Your Ad
Test different offers and creative as often as you need. With retargeting, you can A/B test, compare static ads to animated versions, measure the ability of your creative to build response and drive results. You build on what is proven to work.

Retargeting Harnesses All Web Sites to Reach Your Audience
Your retargeting message will appear on brand name, highly ranked sites that your audience loves to visit. With our ability to deliver over 90% of the world’s internet traffic, your ad will be reliably delivered time and time again.

Retargeting Builds Relationships
With retargeting, your visitor becomes part of your audience to communicate with however you wish, whenever you wish, wherever you wish. Your ad can speak to your common interests. So tell them more about your product or service, because your audience wants to hear from you.

The Retargeting Pixel

Using our retargeting pixel technology your site visitors are identified. One by one, as more visitors come to your site and are served the retargeting pixel, the larger your audience grows to whom you can deliver your custom ad message. With the retargeting pixel you build an exclusive audience based on their interest in your site. At any time, you can reach your audience on any site they visit. And, based on pages they searched, your message can be customized to their specific interests.

In the blink of an eye, your retargeting pixel information is identified on 90% of the World Wide Web sites. The retargeting pixel tracks the sites that your visitors surf. Your personal ad network is designed for your visitors, by your visitors. The retargeting pixel ensures that your ad always appears at the right place and the right time.

Retargeting and Remarketing Solutions


Once a visitor comes to your site, talk to them like you know them, because they know you. Tell them more about your product or service, build your brand, however you want them to think about you, go ahead and say it. Because with retargeting, it's your audience to talk to.

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